Dick’s Sporting Goods Campaigns

Dick’s Sporting Goods Catalog Cover

Dick’s Sporting Goods Catalog Spread

Dick’s Sporting Goods Postcard

Dick’s Sporting Goods Postcard Back

Dick’s Sporting Goods In-Store Signage

Dick’s Sporting Goods In-Store Signage

Dick’s Sporting Goods In-Store Holiday Theme Graphic

Dick’s Sporting Goods In-Store Holiday Signage

Dick’s Sporting Goods Holiday Circular Cover
My Role in This Project
Writer Rob Wojtowicz and I came up with two campaign ideas for Dick’s Sporting Goods in 2005. One was for a holiday season campaign (“We’ve Got a Gift for Sports”), another for a back-to-school campaign (“School of Advanced Sportsology”). While the “Sportsology” campaign never got off the ground, the concept was well received by both agency and client, and I’m proud of the designs I comped up for it.
Collaborators
- Writer: Rob Wojtowicz
- Agency: Martino Flynn