Frank Piacitelli Graphic Designer, Creative Director, Web Strategist, Producer

My Role in This Project

In late 2007/early 2008, I created a new visual design for United Way Rochester’s site. I also designed a style for four micro-sites to support the current campaign. I led two developers in creating these sites. I also helped the local UW chapter make better use of some tools they already had — for example, they had a blog, but I helped them get more readership by using the feed from their blog on these various sites.


  • Agency: Martino Flynn
  • Writer: Dan Mulcahy
  • Developer: Justin Dickinson
  • Developer, Design Support: Pete Fazio
  • Campaign Art Director: Brenda Brodsky